Newcastle Building Society
Newcastle Building Society wanted to align
their branch environment with their customer journey thus placing the customer at the heart
of the proposition and making service a key
point of difference. We helped to redefine the brand experience through an upgraded branch environment, exterior and communications.
Titan Security
Titan provide security systems and personnel
to private companies in the UAE. We were asked to consider a name and develop a mark that embodied solidity, strength and protection.
GMG
Gulf Marketing Group is a holding corporation with a Head Office in Dubai. We were asked to develop a mark that visualised the numerous converging parts of their organisation whilst reflecting the contemporary and dynamic nature of the business.
Sun & Sand Kids
Sun and Sand Kids is a sports retailer for children aged between 4 and 12. We were asked by Sun and Sand Sports to develop a retail store environment and an identity that reflected the energy and vibrancy of the target market.
Our approach for the identity development
was to create a character which illustrated
a personality that could evolve with the brand.
Hand Drawn & Bespoke Type
These projects show examples of hand drawn lettering created in house, ranging from brand identities to self promotional mailers.
GMG Headquarters
GMG are a corporate holding company with over 10 subsidiary brands, with a particular emphasis on sports orientated retail. It was important that their new HQ reflected the spirit, vitality and dynamism of the sports brands they represent. A new interior concept was implemented by Norr Abu Dhabi at a contract value of 10,000.000 AED.
Engine Health & Fitness
Engine is an innovative boutique Health and Fitness Club based in the Jumeirah district
of Dubai. Engine’s aim is to supply the latest sports training technology with tailored bespoke professional advice focusing on the needs and aspirations of all its members.
Vaibhav
Vaibhav is a high-end jeweller based in India, owned by an entrepreneur with a great vision
to create an outstanding memorable emporium for jewellery. We were asked to consider the brands store environment, identity, signature elements and applications.
ADCB Banking Hall
A simplistic, contemporary approach with
a strong emphasis on materials and colour projected a confident authoritative brand,
a priority for ADCB's premier retail and brokerage operation. Norr Abu Dhabi
worked on this joint venture and were the implementing architects. Completed at
a construction value of 3500.000.00 AED.
European Business Centre
The European Business Centre offers an exceptional working environment and comprehensive start-up and operation support designed to make business as efficient as possible. The office is part of a multi purpose commercial project with an objective to attract international business. The design needed to look approachable whilst efficient, far reaching and global. Implemented by Norr Abu Dhabi.
Trilogi
Trilogi is a UAE based, third party logistics company who provide cold storage and distribution for food manufacturers on a global basis. We were asked to capture the essence of the brand through name generation and identity development. Applications include stationery, livery and building signage.
ADCB Private Banking
As a development of the ADCB HQ fit out the Private Banking Proposition was developed as an upgraded premium experience for high net worth customers. Implemented by Norr Abu Dhabi at a contract value of 2500.000.00 AED.
Al Wifaq
A fresh, youthful, vibrant brand environment was created for Union National Banks new Islamic proposition Al Wifaq Finance in the UAE. A palette of interior finishes were selected and bespoke component elements developed such as fused glass, white crystallised chinese stone and customised carpet. Norr Abu Dhabi were the implementing architects.


Archive
A selection of older projects.